Partner Program FAQ

How do payouts work for the Partner Program?

Payouts are processed on the 15th of each month, covering commissionable earnings from the previous month. Should the 15th fall on a US holiday, payouts will be postponed to the next business day.

Reminder: All payments for the Partner Program are facilitated through PayPal, so it is also required to have a PayPal account to receive payouts.

Please note that there's a delay between when someone signs up and when you receive your commission. You will need to take into account the following: 

Trial period and provisioning window:

  • All customers referred by you undergo a 30-day trial period.
  • Should they upgrade to a paid plan, there's a mandatory 30-day provisioning window to prevent cancellations, fraud and or chargebacks. During this time, referrals will appear as "Pending" in your partner dashboard.
  • After this provisioning window, their status will change from “Pending” to “Due”. 
  • Once paid to you via PayPal, their status will change from “Due” to “Paid”.

Here is an example, suppose you referred a user to the Scale plan on June 1st. After their 30-day trial, they ended up upgrading to the Max plan on July 1st. Your commission would now be due on August 1st. 

This amount will be paid out to you via PayPal on August 15th, which marks the next payout period.

This initial delay applies only to the first payout. Subsequently, you'll receive monthly payments for the following 12-month period or as long as your referral remains a beehiiv customer.


What should I do if my PayPal payout fails?

If your PayPal payout fails during our payout process, you may need to update your PayPal address, or look into any pending issues that you may have with your PayPal account. 

Our payout team will typically reach out to you directly to notify you of the payout error. If you need to change or update your PayPal email address you can simply let us know and we can update on our end manually and retry the payout for you.

Can I run paid traffic to my partner link?

No, while you're encouraged to promote your partner link, it is not permitted to run search engine ads on Bing and or Google. Other paid channels are completely fine. 

For best practices, it’s important to adhere to these basic guidelines to avoid account issues or suspensions:

Do not run search engine ads on Bing and Google

  • Running search engine ads, especially on branded terms or domain names, is strictly prohibited. Doing so may result in permanent account suspension.
  • Please refrain from directing search ads directly to your partner link to maintain compliance with our policies.

It’s completely fine to run other social media ads

  • You're permitted to run ads on platforms like Meta (formerly Facebook), LinkedIn, X (formerly Twitter), or other social media channels.
  • Utilizing social ads is a great way to promote your partner link and reach a broader audience while staying within our guidelines.

By adhering to these guidelines, you can effectively promote your partner link without risking any account issues. 

If you have any questions or need further clarification, don't hesitate to reach out to our support team anytime.


After referring someone, when should I expect to see a payout for it?

After referring someone, payouts may not appear immediately due to delayed stat updates and or the referral conversion process.

Partner Dashboard: Stats are not updated in real-time. After referring someone, it may take some time for the stats to be updated and for the payout to reflect in your dashboard. Please be patient and allow time for the stats to refresh.

Referral conversion process: Remember that all plans come with a default 30-day trial period. Your referral needs to complete this trial and become a paying customer before you receive a payout. Once they've successfully converted, the payout will be processed accordingly and you will see this within your dashboard.


How do user upgrades or downgrades impact my commission?

Anytime a user that you referred upgrades or downgrades their plan, your commission will be adjusted accordingly.

For example, if a user that you referred upgrades their plan, your commission will increase. Conversely, if they downgrade their plan, your commission will decrease. This is why we allow for a 30-day trial period and a 30-day provisioning window. 

Your commission will simply be tracked and fluctuate up or down depending on if a referred user upgrades or downgrades their plan. Keep in mind that these adjustments will occur automatically based on the changes made to the user's unique paid subscription, ensuring your commissions accurately reflect the user's current plan.


What is the cookie duration?

Cookies remain active for 60-days. This means that if a user clicks your link and signs up within that 60-day period, their sign-up is tracked through the cookie and attributed to your partner account. If they become a paying beehiiv customer during this time, it qualifies for a commission! 

Commissions are paid on a first-click basis, meaning the first referral link clicked by the user is credited for the commission.


Can I sign up using my own affiliate link?

Using your own affiliate link to sign up is not permitted. If you inadvertently sign up using your own link, the commission will be revoked.


How does your tax compliance work?

  1. Complete an intake tax form and digitally sign depending on your location of business.
    • If you're based in the USA or handle tax matters there, please complete a W-9 Form.
    • If you’re based and or operate/file taxes outside of the USA, please complete a W-8 Ben Form.

    You can complete these forms personally or as a business entity.

  2. Submit the required tax form.
    • Submitting the form will securely store all of your partner data within our system and unlock your account payouts, as you will now have a fully compliant account. 
    • Please send your tax paperwork to partners (at)

    All commission payouts will be processed through PayPal. Kindly provide us with your primary PayPal email address for our records.


What is the difference between Visitors, Leads, and Conversions?

In your partner dashboard, you’ll see stats for Visitors, Leads, and Conversions, here’s what each of those entail: 

  • Visitors are the unique traffic you create, as in when someone clicks a valid PP link and lands on your site.
  • Leads represent the amount of visitors/traffic that actually sign up for a beehiiv account.
  • Conversions show the amount of those leads that end up paying for any beehiiv plan after their 30-day trial.


What is the difference between Pending, Due, and Paid?

In your partner dashboard, you’ll see stats for Pending, Due, and Paid, here’s what each of those entail:  

  • Pending reflects all of your pending commissions that are within our 30-day provisioning window. 
  • Due reflects all of your pending commissions that are now eligible to be paid out during our next payout cycle, on the 15th of each month.
  • Paid reflects all of your paid commissions to date that you have earned as a beehiiv partner.

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